Explore a Decade of Digital Marketing Professionals: Diverse Roles Worth Investigating
Alright, buckle up! Let's dive into the world of digital marketing careers if you're a creative soul with an affinity for advertising. Transitioning into this digital realm is simpler with a bachelor's degree that proves your know-how, dedication, and passion for the craft. Here we'll lay out 10 exciting careers that a digital marketing degree can kickstart.
A Dozen Digital Marketing Careers Await You
Secure a digital marketing degree, and you open up the opportunity to explore a myriad of career paths. Here's a list of 10 exciting careers that are perfectly aligned with a degree in that field:
Master of Content
Content is the pulse of digital marketing, and as a Content Strategist, you will take the reins! You'll brainstorm goals, decide the content marketing calendar, and be responsible for overseeing a variety of project types, from website copy to video marketing.
Average annual salary: $61,202, according to PayScale.
SEO Maverick
If you love puzzles, SEO is your game! The task of improving a website's visibility can be tricky, but as an SEO specialist, you will uncover secrets that help search engines identify your client's site as relevant.
Average annual salary: $45,686, according to PayScale.
Email Mastermind
With a sharp sense of marketing and a flair for concise content, fasten your seatbelt for a career as an Email Marketing Specialist. You'll experiment with contact segmentation and A/B testing while ensuring your emails captivate your target audience.
Average annual salary: $53,329, according to PayScale.
Marketing Maestro
Want to make a difference for companies and agencies alike? Save the day as a Marketing Manager! Leverage your digital marketing degree to help companies tailor their advertising and messaging according to their objectives.
Average median pay: $135,900 in the U.S., and the growth rate is 8%, according to the Bureau of Labor Statistics.
Web Design Whiz
Gain proficiency in design and coding with an understanding of digital marketing, then embark on a career as a Front- or Back-End Web Developer (or both as a Full-Stack Developer). Enjoy a constant demand for your creative and technical skills in this fast-paced industry.
Average salary: $73,760, according to the Bureau of Labor Statistics, though back-end developers tend to earn more.
E-commerce Guru
Showcase your digital marketing skills and manage the online retail game as an E-commerce Manager. Focus on new marketing strategies, advertise, and keep website content up-to-date for online shops. This career has a bright future as companies solidify their online sales capabilities.
Average annual salary: $63,068, according to PayScale.
Design Maverick
Ensure users have a delightful browsing experience! As a UX Designer, you'll make websites intuitive, easy-to-navigate, clear, fast, and attractive – all while staying true to branding and company direction.
Average annual salary: $73,988, according to PayScale.
Crafty Copywriter
Prepare to put your writing skills to good use! A digital marketing degree can put you in the driver's seat as a Copywriter. Produce written content for advertisements, marketing, product descriptions, and websites, either working in-house or for a variety of clients as a freelancer.
Average annual salary for writers and authors: $63,200, according to the Bureau of Labor Statistics.
Data Wizard
If you're tech-savvy and interested in business, become a Web Analytics Director. You'll create data management procedures, explore data analytics, work on web integrity, and outline server security.
Average annual salary: $64,897, according to PayScale.
Advertising Admirer
Embrace pay-per-click advertising! With a digital marketing degree, you can become a PPC Specialist or Manager. Monitor campaigns, analyze engagement, choose the right keywords for clients, and drive traffic and conversions for their ads.
Average annual salary: $52,806, according to PayScale.
So, are you ready to delve into the amazing world of digital marketing and make your mark? Get started by learning about earning a bachelor's degree in digital marketing & social media. Request Info or email [email protected] for more information!
- In the realm of digital marketing, a bachelor's degree opens doors to numerous career paths such as Content Strategist, SEO Specialist, Email Marketing Specialist, Marketing Manager, Front-End or Back-End Web Developer, E-commerce Manager, UX Designer, Copywriter, Web Analytics Director, and PPC Specialist or Manager.
- These roles encompass content creation, improving website visibility, email marketing, marketing management, web development, e-commerce management, user experience design, copywriting, data analytics, and pay-per-click advertising.
- To launch or advance a career in digital marketing, consider exploring education and self-development opportunities focused on digital marketing and social media, such as earning a bachelor's degree in this field.
