Innovative Asthma Education initiative of EMPOWER campaign recognized with a Telly Award for excellence
Unleashing Creativity in Health Education:
The fusion of artistry and health consciousness to create dynamic learning experiences for young people is resonating profoundly. This revolutionized approach, bestowed upon the EMPOWER campaign by the 46th Annual Telly Awards, earned it a much-coveted Silver Award for Innovative Video Series. This recent accolade follows the acquisition of a Communicator Award of Excellence earlier in the month, underscoring the campaign's captivating, music-driven approach to asthma education.
The Telly Awards honors video and television excellence across multiple platforms and attracts a panel of judges from top influencers in production, networks, and media outlets. Among this year's impressive lineup of winners are industry giants like Pixar, Hearst, ESPN, LinkedIn, and NASA.
Sara Espinoza, the fearless leader of the National Environmental Education Foundation (NEEF), shares her excitement, stating, "We're thrilled to receive this recognition and more than eager to see EMPOWER expand its reach." This triumph reinforces the boundless potential of creative alliances and the transformative impact of imaginative storytelling on health education.
In March 2023, EMPOWER emerged as a forward-thinking alliance between NEEF and Hip Hop Public Health (HHPH). Using music and animation, EMPOWER transmits crucial, accessible health information to children and families grappling with asthma. The campaign consists of eight unique songs and animation videos, each focusing on an essential aspect of asthma self-management, encapsulated under the acronym EMPOWER: Environment, Medication, Plan, Open communication, Well-being, Extinguish, and Resilience.
Hip Hop Public Health is more than a label—it's an award-winning nonprofit co-founded by Dr. Olajide Williams, an acclaimed neurologist, and Doug E. Fresh, hip hop royalty. Harnessing their unique talents for the common good, they join forces with NEEF to promote health empowerment among young people.
Lindsey Harr, HHPH's Chief Program and Operations Officer, extends her gratitude to the Telly Awards Judging Council and the team at NEEF, saying, "At Hip Hop Public Health, we believe in the Muse-driven power to dismantle barriers, stimulate innovation, and capture the hearts of all communities. Our partnership with NEEF embodies this mission, empowering young people with the knowledge and conviction to assert control over their health."
The Telly Awards' esteemed Judging Council encompasses powerhouses from prominent enterprises like Roku, Patreon, MediaPro, Pluto TV, and BBDO New York.
To learn more about the 2025 Telly Awards winners, pay a visit to the Telly Awards website. Access the entire EMPOWER collection on-demand and without charge by venturing to the HHPH Learning Studio.
- The National Environmental Education Foundation's (NEEF) initiative, EMPOWER, showcases resilience in health education by combining artistry and health consciousness, earning a Silver Award for Innovative Video Series from the Telly Awards.
- The environment sector is one of the many fields where educational programs such as EMPOWER, an alliance between NEEF and Hip Hop Public Health, strive to make environmental education more accessible through music and animation.
- In the realm of education and self-development, creative alliances and imaginative storytelling have a transformative impact, as demonstrated by EMPOWER's Communicator Award of Excellence and Telly Award.
- By harnessing science, creativity, and health-and-wellness ideas, the EMPOWER campaign aims to improve mental health by empowering young people with asthma management knowledge.
- Personal growth and learning opportunities can be expanded through online resources like the Telly Awards website and the Hip Hop Public Health Learning Studio, offering insights into the future of creative collaboration in environmental education.
