Urban Company Kicks Off ₹1,900 Crore IPO Today
Urban Company, a leading on-demand home services provider, has kicked off its Initial Public Offering (IPO) today, with the stock market today eagerly awaiting its progress. The company aims to raise ₹1,900 crore, with a fresh issue of ₹472 crore and an offer for sale of ₹1,428 crore. The IPO is priced at ₹98-₹103 per equity share and has drawn interest from marquee anchor investors.
Founded in 2014, Urban Company has carved a niche for itself with standardized service quality, premium positioning, and technology-driven operations. The company plans to expand beyond its current urban strongholds, leveraging its strong consumer loyalty in metros. The subscription window is open until September 12, 2025, with a lot size of 145 shares per lot.
Analysts have mixed views on the IPO. While some recommend a 'Subscribe with Risk' stance, others caution about limited near-term re-rating potential. The IPO is seen as a high-risk, high-reward bet, with valuations at the upper band of ₹103 translating to a 10x Market Cap-to-Sales multiple. The allotment date is expected on September 13, 2025, with a listing likely on September 17, 2025, on both BSE and NSE.
Urban Company's IPO marks a significant milestone for India's broader new-age consumer services industry entering public markets. The company's grey market premium has been rising, with shares commanding a premium of ₹37 as of September 10, 2025. With its expansion plans and strong consumer loyalty, Urban Company is poised to make a mark in the stock market.
