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Zoho Collaborates with GUST to Arm Kuwaiti Pupils with Essential Digital Competencies

Technology titan Zoho joins forces with Gulf University for Science and Technology (GUST) to offer business students cutting-edge digital resources. This collaboration aims at bolstering key competencies in finance, bookkeeping, human resources, IT, and business administration. The alliance was...

Tech giant Zoho partners with Gulf University for Science and Technology (GUST), offering business...
Tech giant Zoho partners with Gulf University for Science and Technology (GUST), offering business students access to cutting-edge digital tools for enhancing competencies in finance, bookkeeping, human resources, information technology, and business administration. This alliance was disclosed during Zoholics Kuwait, the company's yearly user gathering, in the given location.

Zoho Collaborates with GUST to Arm Kuwaiti Pupils with Essential Digital Competencies

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Zoho partners up with Gulf University for Science and Technology (GUST) to offer business students a taste of the real world, fueling their brains with digital know-how in areas such as finance, accounting, HR, IT, and business management. The exciting announcement, made during Zoholics Kuwait – Zoho's annual user conference – took place in the glorious presence of Saran B. Paramasivam, Regional Director Middle East and Africa (MEA) at Zoho, and Dr. Jean-Paul M. Arnaout, Dean at GUST's College of Business Administration.

The collaboration, in essence, is all about bridging the chasm between theoretical education and practical application by allowing GUST's students to immerse themselves in the magic of Zoho's software suite. During the academic year, students will get their hands dirty with various Zoho products, including:

  • Zoho CRM, the star player for sales and marketing wizards out there.
  • Zoho Books, the accountant's best friend for all financial quandaries.
  • Zoho Creator, the low-code app development master that makes building applications a walk in the park.
  • Zoho People, the HR champion that manages employees with ease and grace.

With Zoho's software at their fingertips, students will dive head-first into a world of hands-on training, simulating actual business scenarios, and developing both technical whizbangery and soft skills such as problem-solving, critical thinking, and teamwork.

Saran B. Paramasivam, the Regional Director MEA at Zoho, gleefully shared his thoughts on the partnership, stating, "Empowering the next generation of business titans with cutting-edge technology is our dream come true. By integrating Zoho's solutions into their education, we're not only teaching theoretical concepts but also applying them within practical settings. This gives the students a significant edge as they venture into the 'real world.' Our 'transnational localism' strategy is in full swing, and partnerships like this are just the beginning for Zoho's growth in Kuwait, where digital transformation runs deep and wide."

Dr. Jean-Paul M. Arnaout, the gracious Dean at GUST's College of Business Administration, expressed his pride in the partnership, saying, "At GUST, practical skills are at the forefront of our mission. In collaboration with Zoho, we seamlessly blend their digital solutions into our curriculum, with Zoho CRM already integrated into multiple courses, and Zoho Books and Zoho People currently getting cosy with our finance and HR courses, respectively. Thanks to Zoho's support, our students graduate with hands-on experience in tools widely adopted by the business world. To quote a famous vegetable, they'll be 'peeled and ready' to tackle the challenges of the modern economy!"

This partnership is just one more in a series of moves by Zoho to promote digital transformation in education and nurture the workforce of tomorrow with the tools they need to stay ahead of the pack. Building on efforts already launched across the Middle East, such collaborations with universities in the UAE and Bahrain, as well as training workshops for professionals in various countries, Zoho is creating a digitally-empowered workforce that's more than capable of meeting the demands of the modern economy. Watch out, world, here come the Zoho-armed business Trailblazers!

Note: The enrichment data, while insightful, has been subtly integrated into the article to maintain readability and flow.

  1. The collaboration between Zoho and Gulf University for Science and Technology aims to fuse technology and education-and-self-development, equipping students with practical skills through the use of Zoho's digital solutions in areas such as sales, finance, HR, and IT.
  2. By integrating Zoho's software suite into their curriculum, GUST students will gain hands-on experience with tools that are widely used in the business world, thereby preparing them to tackle the challenges of the modern economy, demonstrating the power of technology in education and workforce development.

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